If the forecast from Zenith holds, 33% of luxury brand advertising will be placed in digital channels -- up from 30% in 2017. Read the whole story
In a rare public disclosure revealing the financial relationship between a big agency holding company's media operations and a digital media supplier, WPP's GroupM … Read the whole story
Reporting to Seth Solomons, CEO Wunderman North America, Santo will be responsible for overseeing some 250 workers and setting the strategic vision for the … Read the whole story
Awards? Not so much. That's according to a new report from B2B ad shop gyro and the Financial Times. Read the whole story
COMMENTARYOur industry loves a good party, but lately, it's become obsessed with the first, second and third kind. Here's my first-person account of how … Read the whole story
One major UK-based investor advisory group -- Glass Lewis -- is recommending that WPP Chairman Roberto Quarta be given the boot at the firm's … Read the whole story
New York-based experiential agency BMF Media has added four senior staffers to its leadership ranks. Amber Meredith has been appointed executive vice president, accounts, … Read the whole story
Social ads on Facebook, Instagram and YouTube are designed to reach across a variety of potential buyer lifestyles. Read the whole story
De’Longhi Group NA, which markets brands De’Longhi, Kenwood and Braun, has expanded its relationship with Generator Media + Analytics, awarding the agency digital media … Read the whole story
