Interpublic's UM is the incumbent and will participate in the review, according to the client. Read the whole story
Mindshare, part of WPP's GroupM, was the incumbent. Earlier this week, American Express confirmed it was assessing its global media assignment for which Mindshare … Read the whole story
The award followed a review. The incumbent was Interpublic's Carmichael Lynch, which did not defend. Read the whole story
An ad industry self-regulatory group wants political advertisers to insert "Political Ad" icons in online ads that expressly urge people to vote for or … Read the whole story
As someone with two co-founders, I can tell you that while the path to starting a company is riddled with stress and endless challenges, … Read the whole story
After a lifetime in marketing, I am now sitting on the other side of the table. Actually, I'm sitting on all sides of the … Read the whole story
It's not quite as bushy as the facial hair that David Letterman is sporting these days, but the former Publicis Groupe CEO has a … Read the whole story
Nate Woodman is returning to the Havas family to serve as U.S. Chief Data Officer to lead the 80+ team to deliver data-driven media … Read the whole story
The "Doodle Method" campaign is an original scripted six-episode series that follows a quirky life coach, Lindsay Conner, in her quest to help people. Read the whole story
Ocean Spray is conducting a creative agency review, reports Adage.com. The review comes after a 20-year relationship with Havas Group agency Arnold. According to … Read the whole story