In two years, money spent on mobile advertising will be more than twice the money spent on desktop advertising. Read the whole story

Effie Worldwide is absorbing Canada's Cassie Awards, a similar platform focused on recognizing marketing effectiveness. Read the whole story

When I was at Chiat/Day I remember that Lee Clow could say one sentence and make work better. That's my test. Read the whole story

Let's start with a confession. I sometimes feel guilty when I'm wearing my Apple AirPods. Wait, strike that. I often feel guilty when I'm … Read the whole story

Unless, of course, he gets a last-minute case of cold feet, but let's face it -- that's never been his M.O. Read the whole story

Busch is out with a Father’s Day campaign that urges would be gift givers to scrap the ugly ties and get Dad what he … Read the whole story

Spotify has expanded its Verticals practice (part of its Global Agency and Accounts Team) globally and has hired Khartoon Weiss to lead the division. … Read the whole story

IPG media shop Initiative has won global media planning and buying duties for Converse, a division of Nike. The win came after a formal … Read the whole story