The conversation quickly turned into a verbal brawl, largely over Auletta's recent book "Frenemies" that documents adland's struggles and Sorrell's refusal to address his … Read the whole story
Sorrell didn't hold back on the leaks surrounding his departure, denying the salacious gossip -- including the latest that he is the whistleblower for … Read the whole story
The going rumor at Cannes is that organizers are flooding the Festival with youngsters (students get free passes) to ensure their accumulated numbers are … Read the whole story
SeeHer is developing the #WriteHerRight movement and YouDoYou is creating a new program called Athletes & Activism. Read the whole story
Today's data-driven world has resulted in the emergence of data as an organization's most valuable resource and cornerstone of corporate strategy. Marketers are using … Read the whole story
The media planning Grand Prix was for work on an integrated Tesco campaign, "Food Love Stories." Campaigns for P&G's Gillette in Israel added two … Read the whole story
The effort is the latest in the company's campaign to get basketball great LeBron James to sign with the Philadelphia 76s. Read the whole story
Customer engagement agency The Marketing Store, has hired Michael Rivera for the role of chief creative officer for the firm’s North America region. … Read the whole story
Business software giant ADP has named Havas New York as its integrated agency or record following a formal review that began with nearly two-dozen … Read the whole story