The agencies servicing the new account include UM (media and analytics), 215 McCann (brand and creative communications) and Weber Shandwick (PR). Read the whole story
There have been more than 5.2 million social posts mentioning the brand in the past 72 hours, according to social media analytics firm Talkwalker. Read the whole story
The Cleveland-based agency is acquiring Devs United, a customer engagement company focused on the Salesforce platform. Read the whole story
The Groupe's Russia operation is one of the largest communications firms in Russia with close to 1,000 employees working for agencies that include Leo … Read the whole story
Four months after founding partner Bryan Wiener left to run comScore, Sarah Hofstetter is leaving Dentsu Aegis Network's 360i to rejoin him again as … Read the whole story
COMMENTARYBranding can mean different things. For some clients, it can be a billboard in Times Square. For others, it can mean stealing customers from … Read the whole story
PenFed, the second-largest federal credit union, has bought ad shop WHITE64. It has been the agency's largest client since 2014, but it's not just … Read the whole story
Ulta Beauty's new "The Possibilities Are Beautiful" serves as the next chapter in the retailer’s effort to redefine what is considered attractive while simultaneously … Read the whole story
Matt Ian is leaving Droga5 where he has served as executive creative director for the past three years to join mcgarrybowen (mb) New York … Read the whole story
Business and technology publication Wired has tapped Dentsu Aegis’ Isobar to serve as digital experience agency for the upcoming Wired25, a four-day event marking … Read the whole story
