MAD Agency Daily
Friday, October 19, 2018
  • IPG Posts Strong 5.4% Organic Growth In The Third Quarter

    Net income was down 5% in part due to costs related to the Acxiom acquisition and losses on the sale of other assets. Read the whole story

  • Publicis Groupe's Sadoun On 'Accelerating Our Game Changers'

    Sadoun counts Marcel among the 'game changers' and notes that the Groupe's pitch win percentage this year is up double-digit percentage points with accounts … Read the whole story

  • MDC Partners Elevates Ryan Linder To Global CMO

    The move comes a month after MDC said it was looking for a new CEO. MDC is also exploring a potential sale of the … Read the whole story

  • Ad Council Adds Law, Weisman, Others To Its Board

    Linda Boff, CMO of General Electric (GE) is currently the organization's chairperson. Board members are appointed to an initial three-year term that can be … Read the whole story

  • BIA: Advertising Accounts For Two-Thirds Of Marketing Budgets

    BIA Advisory Services' report suggests that businesses with 500 or more employees spend on average $4.48 million for advertising and $2.18 million on promotions. Read the whole story