Interpublic Group CEO Michael Roth is the latest holding company executive to comment recently about improving business conditions in the general marketplace. Read the whole story
It's the latest market to be awarded in the fast-food giant's ongoing $2 billion global media review. Read the whole story
FCB Health Network is launching Solve(d) as a stand-alone entity that integrates strategic insights through project, consulting and agency-of-record services for healthcare clients. Read the whole story
Madison Avenue went on a shopping spree during the first three quarters of 2018, spending billions to bolster the big agency holding company's holdings. … Read the whole story
The ANA released a report on "in-housing" agency functions that sheds some important light on a trend unlikely to end any time soon. Read the whole story
A "destination explorer" showcases each location with local travel facts and tips, tailored image galleries, videos and options for flight reservations. Read the whole story
Sound familiar? That's right, Publicis Groupe did it in 2017 for a year. But the MDC agency is suggesting a longer-term proposition and is … Read the whole story
A new campaign shows Brady surprising winners of the Publishers Clearing House sweepstakes. Read the whole story
MARC USA is elevating Snake Roth from executive producer to director of integrated production with oversight of all broadcast TV, digital video, radio, print, … Read the whole story