MAD Agency Daily
Tuesday, October 23, 2018
  • DonerLA Adds President's Role, Taps Prince To Fill It

    Lauren Prince will partner with chief creative officer Jason Gaboriau to lead DonerLA's 40-person team, and oversee its ongoing growth and expansion as the … Read the whole story

  • Publicis Groupe Set To Buy French IT Consultancy

    Xebia France was founded in 2005 by Luc Legardeur. The firm's clients include Axa, Air France and BNP Paribas. Read the whole story

  • KitchenAid Gets Hyper-Personal For New Ad Campaign From Digitas

    "The Marks" campaign celebrates and unites a tribe of passionate home cooks called Makers - those who showcase their passion by leaving their "mark" … Read the whole story

  • Traditional TV Still Rules, But Other Screens Are Catching Up

    This week's report examines the progress of traditional TV and alternative media devices used to watch TV. Traditional TV still rules, but inroads are … Read the whole story

  • Google Ad Shows How Night King From 'Game Of Thrones' Uses Chromebook

    The ad campaign's message is how the villains in George R.R. Martin and HBO's series collaborate on Chromebook by working together, building armies and … Read the whole story

  • The Content-To-Context Disconnect

    Some of the best content in today's landscape is provocative, expressive and LOL funny. However, the same cannot be said about most advertising. Read the whole story