The combination will form a powerhouse U.S. digital agency offering experience, commerce and digital transformation services. Read the whole story
WPP has been selected to serve as communications partner and will launch Team Newell as a dedicated unit to service the client, expanding the … Read the whole story
In the final week before Christmas, more agencies are issuing season's greetings in one form or another. Read the whole story
New 30-second creative, featuring the spokescandies and some "big news" for the brand, will air in Q1. Read the whole story
Email only narrowly beats text as a means of getting promotions via mobile, CodeBroker reports. Read the whole story
- COMMENTARY
As a company, the answer is almost assuredly yes. But are search results biased? That's a much more nuanced question. Read the whole story
In February, Colgate will be back in big game using celebrity talent - actor Luke Wilson - and hoping for some laughs as Wilson … Read the whole story
The campaign's anchor is a nearly three-minute video that features Kardashian demonstrating the Burst brush cleaning coffee grounds enmeshed in corn. Read the whole story
Burbank, CA-based agency Midnight Oil has hired Jack Appleby as director/creative strategy. He’s tasked with helping to lead the agency’s growing gaming practice--with Steve … Read the whole story
Borden is appointing Curiosity as the dairy processor and distributor's AOR following a competitive review. The Cincinnati-based agency will handle creative, consumer strategy and … Read the whole story
