MAD Agency Daily
Monday, February 25, 2019
  • Horizon Launches Performance-Based Agency

    Gene Turner, executive vice president and chief of Horizon Next, will add oversight of the new agency venture to his duties. Read the whole story

  • U.S. Ad Spending Starts 2019 On Down Note, 3% Decline May Be First January Decline Ever

    The U.S. ad marketplace began 2019 on a down note, with the major agency holding companies reporting a 3% decline in January vs. the ... Read the whole story

  • Verizon Ads During Oscars Tell Some True Stories

    The six new spots emphasize how the wireless network giant's technology touches real lives. Read the whole story

  • We Are All Frauds: The Way We Advertise Does Not Work (Says Havas)

    Shockingly, a Havas study issued every two years since 2008 shows consumers around the world couldn't care less if the majority of brands disappeared ... Read the whole story