MediaPost Agency Daily
Wednesday, April 3, 2019
  • VMLY&R Promotes 4 Women To Run U.S. Offices

    The newly elevated executives will lead offices in Kansas City, Chicago, Cincinnati and Kalamazoo. Read the whole story

  • Kenshoo New GM Of Search Has Deep Agency Roots

    Kate DuBois took on the role of general manager, search after nearly 15 years supporting performance media, digital marketing and communications in leadership roles … Read the whole story

  • Franzia Wine Refreshes Brand Identity

    Franzia's first creative campaign in over 35 years, developed with Mekanism, plays off the concept of friendship with a new karaoke-esque take on the … Read the whole story

  • Agency Perks Move Beyond Weight-Loss Challenges, VTO

    Agencies continue to find out-of-box ways to retain and celebrate their employees. Comedy shows, country club excursions and Plinko games are just a few … Read the whole story

  • Programmatic Overtakes Direct, But In-App Still Needs Work

    Programmatic is now more reliable than direct for viewability, the latest research suggests, but in-app still lags. Read the whole story

  • Merkle Guides Advertisers Through Amazon

    Amazon remains the fourth-largest digital advertising seller worldwide behind Google, Facebook and Alibaba, according to eMarketer, explaining why Merkle on Tuesday released its second … Read the whole story

  • Yes, It's Still OK To Compliment A Female Co-Worker

    Did you know that today is Equal Pay Day? Phenomenon is out with an amusing video that "womansplains" the tricky concept and other complex … Read the whole story