MDC Partners' revenue dropped 4.6% in Q2, although net new business rebounded during the period. Read the whole story
Prendergast has been tapped to serve as U.S. managing director of Rufus, Initiative's Amazon-dedicated unit. Read the whole story
The campaign from Greatest Common Factory pivots away from previous comparisons to "indoor sky diving," which scared some customers away. Read the whole story
- COMMENTARY
When we were young, the world around us was a curious adventure. Life was full of excitement. Scary yes, but spine-tingling exciting all the … Read the whole story
The online marketplace removed gun-related products like "the $31.25 20-round Hornady Critical Defense set," yet ads for products such as these posted to Google … Read the whole story
In an analysis published this week, GroupM Global President of Business Intelligence Brian Wieser plotted the inflation of TV advertising costs vs. the rise … Read the whole story
Hilary Gentile has been elevated to Global Chief Strategy Officer at McCann Health. Andrew Spurgeon steps up to Chief Creative Officer, Europe at Publicis … Read the whole story
IgnitionOne is formally introducing a customer data and media consultancy to help marketers navigate the complexities of advertising and marketing technologies. Read the whole story
In Japan, organic revenue fell 2.1% in the first half, partly due to a decrease in traditional media spending in the market. Organic revenue … Read the whole story
MDC Partners is hiring Nate Napier for the new role of managing director, key client relationships. Napier will be responsible for leading cross-agency integrations … Read the whole story
Skullcandy has appointed Mindgruve to lead the audio brand's search engine optimization and website analytics. The marketing agency's SEO team will be tasked with … Read the whole story
