MAD Agency Daily
Wednesday, September 11, 2019
  • Horizon's Scout Launches Sponsorship Unit

    Scout 360 will provide professional sports teams, venues and properties with sponsorship consulting services as well as advise on strategic initiatives. Read the whole story

  • ANA Unveils New 'Measurement' Division, Taps Bill Tucker To Run It

    The Association of National Advertisers this morning unveiled a new division that will work to ensure the ad industry's "measurement systems are aligned to … Read the whole story

  • Grey Veteran Singh Promoted To Global COO

    Nirvik Singh will work closely with CEO Michael Houston as the WPP agency network prepares for the future with updated capabilities and practices. Read the whole story

  • Eleven Opens Chicago Office

    Plans also call for a third office, in New York, which is scheduled to open early next year. The agency, part of Vision7, is … Read the whole story

  • Movember Teams With Ad Council On Suicide Prevention Campaign

    The "Man of More Words" campaign features personal stories from well-known actors, musicians and creators such as Jordan Fisher, Scott Sire and Matt Santoro. Read the whole story

  • Forget Trade Wars - It's Ad Fraud China Needs To Be Tackled On

    China accounts for 83% of global ad fraud, yet has a digital advertising market that is smaller than in the US. Read the whole story