Based in London, Nadine Thomson is tasked with helping clients take full advantage of the opportunities that advertising and marketing technology offer to drive … Read the whole story
Advertising Week attendees were eager to chime in with their thoughts about the potential crop of up-and-comers. Read the whole story
Omnicom CRM shop Precision Marketing Group is moving deeper into AI, announcing it has acquired a majority stake in marketing technology developer Smart Digital … Read the whole story
The ad included a photo of U.S. women's national soccer team star Carli Lloyd about to kick a football. Read the whole story
Hargis succeeds Elizabeth Webbe Lunny, who headed to Bustle Digital Group. Read the whole story
According to business professor-tech pundit Scott Galloway, history has shown that everyone benefits from such breakups. Except for CEOs. Read the whole story
Spots parody specific endorsers -- models, celebrity athletes and DJs -- as they blather about their reasoning for being an audio influencer. Read the whole story
Interpublic’s R/GA has promoted Jess Greenwood to global chief marketing officer. She joined the agency in 2012 in a strategy role and most recently … Read the whole story