by Larissa Faw
Instead, the company is planning one big reveal set for the second half of this year, three years after CEO/Chairman Arthur Sadoun first announced … Read the whole story
by Larissa Faw
The Publicis Groupe agency will handle media chores for Tailored Brands' companies in the U.S. and Canada. Read the whole story
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by Steve McClellan
The new collective includes72andSunny, CPB, digital agency Instrument, brand strategy and design agency Red Scout and content creator Hecho Studios. Read the whole story
by Steve McClellan
In the U.S. growth was 2.8%, while the UK was up 3.3%, Europe was up 4.7% and Asia up 4.5%. Latin America posted a … Read the whole story
by Larissa Faw
The Chicago-based agency has partnered with Chicago musician Vince Lawrence for "#312Soul: An Unfinished Retrospective Of Chicago's Black Music History." Read the whole story
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Personalized advertising is one of the great promises of data-driven marketing strategies, but a recent survey of executives indicates that many organizations aren't putting … Read the whole story
COMMENTARY
by Elijah Schneider, Op-Ed Contributor
When you're involved in these sort of shenanigans, you're not looking for return on investment but validation for your brand and that, quite frankly, … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Can you believe it? The ASA has had to remind influencers, again, about using #ad and not making false claims. Read the whole story
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by Richard Whitman, Columnist
Torrey Plank, Karen Cunningham and Reid Miller have joined forces to form new ad agency 3 Mad Fish. They have made progress reeling in … Read the whole story