MediaPost Agency Daily
Monday, March 2, 2020
  • Dentsu Closes Tokyo HQ After Employee Tests Positive For Coronavirus

    Four employees who worked closely with their infected colleague have been working remotely since Feb. 25 and are "prohibited from visiting business partners." Read the whole story

  • VMLY&R Appointed Global Creative AOR For Iconic Lee Apparel Brand

    It's the 130-year-old brand's first global creative AOR appointment. There was no incumbent and the assignment was made without a formal review. Read the whole story

  • New Leadership At IPG's Acxiom

    Chad Engelgau is taking the helm of the company, serving as Global Chief Executive Officer, succeeding Dennis Self. IPG acquired the data and martech … Read the whole story

  • NYC Solicits Pitches For Brooklyn Bridge Upgrade

    The project aims to spark a public conversation about NYC's iconic structure by seeking creative briefs transforming this space for future usage while embracing … Read the whole story

  • Corona Beer Goes Viral (Not In The Good Way)

    While the potential pandemic spread of the Coronavirus is impacting brands, none appear to have had their underlying brand equity affected as much as … Read the whole story

  • Corona Beer Denies Virus Crisis Has Hurt Its Brand

    Corona parent Constellation Brands said concerns raised by a recent survey about the brand's business and consumer sentiment were "unfounded." Read the whole story

  • Pitches Are Inevitable So Make The Most Of Them

    Even the agencies that claim they refuse to pitch work are still doing it. At the end of the day, acceptance of this inevitability … Read the whole story