Flagship media agency True Media was founded in 2005 by Jack Miller who is assuming the role of CEO of the holding company. He'll … Read the whole story
The Publicis Groupe COO agrees with the general consensus that COVID-19 has advanced shifts towards personalization and digital channels, forever altering the media landscape. Read the whole story
More encouraging news that ad demand is rebounding from its recent recession is coming out of GroupM's Business Intelligence team. "Global advertising is improving," … Read the whole story
One positive byproduct of the global ad recession -- for the demand-side -- is that media advertising cost inflation has moderated. "Global media inflation … Read the whole story
The social campaign featured 20 foodies with a fondness for cheese not easily obtainable during the pandemic. Read the whole story
- COMMENTARY
Ad-Lib on Monday will announce a direct integration with Google Display & Video 360, providing a way to combine creative and media workflows to … Read the whole story
The effort, created pro bono by Duncan Channon, comes amid worries that Trump will do everything in his power (legal or otherwise) to suppress … Read the whole story
MullenLowe has appointed former Anomaly creative duo Laura Sampedro and Carlos Alija as executive creative directors at the agency’s Los Angeles office. They will … Read the whole story
Tampa General Hospital, which attracts patients from across the U.S., has appointed Kepler as its digital media agency of record. Kepler's TGH team will … Read the whole story
