By 2030, the holding company said its entire supply chain will reach net zero emissions. "We have the opportunity to make a real difference," … Read the whole story
According to the companies, the combined data assets will provide insights into the shopping habits of almost five billion consumers globally. The acquisition is … Read the whole story
While visitors love to see the animals, they often do so without considering they may be among the last people privileged to do so. Read the whole story
- COMMENTARY
Most businesses rely on sporadic campaigns to engage with this demographic. Times are changing. Demographics are shifting. And businesses must take notice to keep … Read the whole story
A top Wall Street analyst has ended a decade-long "outperform" rating for Interpublic, downgrading it to "market perform," the same rating currently bestowed on … Read the whole story
Ad execs are significantly more confident about their 2021 budgets than they were when surveyed late last year, according to the latest edition of … Read the whole story
Over two years and nearly 600 pitches, just 13 advertisers selected agencies from the same holding company in integrated pitches. Read the whole story
COMMENTARYIntent data shows word-of-mouth interest among marketers has risen and fallen a number of times since December, but it's currently on the upswing. Read the whole story
Razorfish has appointed Angela Yang vice president, business development to lead all new business pursuits. She will report to Cynthia McIntyre, Chief Growth Officer … Read the whole story
AllSalt Maritime is awarding Hanson Dodge digital responsibilities for the tech firm that specializes in shock-mitigation seating for boats. The initial challenge will be … Read the whole story
