MAD Agency Daily
Thursday, May 20, 2021
  • Droga5 Sets Up Tokyo Office

    The agency, with backing from parent Accenture Interactive, is executing a global expansion plan that includes opening locations in Brazil and China in the … Read the whole story

  • Rapinoe, Williams Featured In New Clif Bar Ad Campaign

    The campaign was developed by the in-house Clif marketing team with support from agencies SMZ, GroupM's Essence and food and beverage specialist Edible. Read the whole story

  • One Club Launches A Stop-The-Hate Campaign

    The initiative encourages creatives from around the world to use their talents to create printable anti-hate poster images using a supplied template. Read the whole story

  • Amazon Advertising And GroupM Work On Audio Ads

    Amazon Advertising and GroupM are working together to help brands add Amazon audio ads to their media strategies. The audio ads are delivered on … Read the whole story

  • GroupM: In A 'Transformed World,' Ecommerce Approaches 20% Of All Retail Sales

    Thanks largely to the acceleration of digital transformation and the need to sell to consumers in safer, more socially distanced ways, ecommerce has surged, … Read the whole story

  • Beyond Brand Safety: Today's Most Important Standard is Brand Integrity

    To help the industry start to think in this way, a new set of standards are required to help advertisers and agencies think about … Read the whole story