The agency, with backing from parent Accenture Interactive, is executing a global expansion plan that includes opening locations in Brazil and China in the … Read the whole story
The campaign was developed by the in-house Clif marketing team with support from agencies SMZ, GroupM's Essence and food and beverage specialist Edible. Read the whole story
The initiative encourages creatives from around the world to use their talents to create printable anti-hate poster images using a supplied template. Read the whole story
Amazon Advertising and GroupM are working together to help brands add Amazon audio ads to their media strategies. The audio ads are delivered on … Read the whole story
Thanks largely to the acceleration of digital transformation and the need to sell to consumers in safer, more socially distanced ways, ecommerce has surged, … Read the whole story
- COMMENTARY
To help the industry start to think in this way, a new set of standards are required to help advertisers and agencies think about … Read the whole story
S4 Capital documents show that Sorrell's total compensation from the firm last year was around $300,000 including salary, taxable benefits, bonuses and pension. Of … Read the whole story
Lifestyle marketing agency Cashmere is adding several new faces after new business grew by 40% in 2020 with Google, Facebook, Constellation Brands, Heineken, HBO, … Read the whole story
Truth Initiative, the anti-smoking advocacy group, is naming Mojo Supermarket as its new creative partner and agency of record following a review. 72andSunny previously … Read the whole story
