The marketer cited the agency's "unique approach of blending data-led solutions with media creativity" for the decision. Read the whole story
The craft beer brand is selling the novelty item noting that "unusual times call for unusual sweaters." It worked with agency Mischief on the … Read the whole story
With the acquisition, Yes& said it was enhancing its capabilities in research, brand strategy, design, and digital along with naming and publication design skills. Read the whole story
The study revealed that a 29% pay gap currently exists between white and BIPOC influencers and an even higher pay gap of 35% exists … Read the whole story
Based in New York, she will oversee the talent management of GroupM's 36,000-person organization. Read the whole story
Stacey Stewart, who had been managing director of integrated investment, will oversee UM's marketplace division. Read the whole story
Lieberman succeeds former Geopath board chair Jill Nickerson, executive vice president-managing director of Horizon Media, who is leaving the board. Read the whole story
As part of the move, the agency said Dandrea will take on additional responsibilities while continuing her primary role of marketing the agency's growth. Read the whole story
Schaaf was one of several senior appointments made this week by Stagwell Media and its parent Stagwell Inc. The media operation also named Shannon … Read the whole story
Liberty Communications, part of Liberty Latin America, has named VMLY&R as its strategic and creative agency of record after a review. The remit covers … Read the whole story
