by Steve McClellan
The win follows a review that began in September. The incumbent was Wieden+Kennedy, which captured the account from Spark Foundry in 2018. Read the whole story
by Todd Wasserman
Twitter has relied on Aleph's brands, IMS Internet Media Services, Httpool and AdDynamo to be its exclusive ad partner in 74 countries where it … Read the whole story
by Joe Mandese
She is responsible for working with the network and its global clients to "simplify the complex world of innovation" via tech solutions. Read the whole story
by Colin Kirkland
Display Social will offer virtual production capabilities, an esports arena, an extended reality stage and tools to give content creators the ability to to … Read the whole story
by Joe Mandese
Her appointment comes at a time when GroupM has already been going through a period of accelerated product development and innovation. Read the whole story
by Joe Mandese
USIM worked with Roku to help solve the problem of generating foot traffic during the pandemic by providing a new ecommerce strategy to offset … Read the whole story
by Joe Mandese
In media, the term "client" can mean two things. We awarded Apple for both of them. Read the whole story
by Steve McClellan
The integrated multicultural/total market campaign runs across digital and social with contributions from agencies Saatchi & Saatchi, Conill and Intertrend. Read the whole story
by Tanya Gazdik
The effort includes five TV spots. Social will feature forthcoming TikTok collaboration. Read the whole story
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by Richard Whitman, Columnist
The fast-food giant, celebrating its 60th anniversary in 2022, confirmed it is returning to the Big Game "with a campaign that celebrates a modern … Read the whole story