MediaPost Agency Daily
Thursday, March 31, 2022
  • MINT Offers Platform To Offset Carbon Emissions Of Digital Ads

    MINT calculates a campaign's eco-footprint, the human consumption of natural resources in relation to the earth's capacity to regenerate them, and the cost of … Read the whole story

  • McCann Appoints Digitas Veteran Tang For NA Chief Growth Officer Role

    She will report directly to Alex Lubar, President, McCann North America. The role was previously held by Lyndsey Corona who has left the agency. Read the whole story

  • Former Progressive CMO Launches Marketing Company

    Jeff Charney's new company will focus on idea-first marketing instead of the more traditional campaign-first marketing. Read the whole story

  • Tinder Miniseries Wins ANA's Diamond ECHO Award

    The Huggies campaign won the gold ECHO for email, and CRM/Customer Loyalty and Consumer Products & Services categories. Read the whole story

  • New AKQA-backed Agency Devoted To Social Change

    The founders, Jean Zamprogno and Fernando Pellizzaro, are among the most awarded creatives in the industry and have worked on iconic campaigns like "Moldy … Read the whole story

  • Merkle Capitalizes On The Unique Snowflake

    Consumers continue to demonstrate a new willingness to switch brands as inflation rises and supply chains leave gaps on physical shelves and in online … Read the whole story