The effort, from Grey Canada and Tank WW, envisions what Toronto, Montreal and New York might look like if what's happening in Ukraine happened … Read the whole story
A long-time Omnicom executive who rose to CEO of Omnicom Media Group Digital, before leaving to become president and Chief Digital Officer of Publicis' … Read the whole story
The work, which builds on the agency's "No Apologies" effort in 2021, underscores how wrong it is to accept monthly pain. Read the whole story
Services revenue overall rose a record 17% in its latest quarter, and paid subs hit 825 million. Read the whole story
Molson Coors/Coca-Cola's Topo Chico hard seltzer opens a pop-up Swap Shop truck in NYC where consumers can trade Cinco merch for brand's margarita flavor. Read the whole story
Amazon unveiled a Virtual Product Placement beta program that allows marketers to place "approved products" into participating Prime Video and Amazon Freevee original content … Read the whole story
Since a majority (66.9%) of Gen Z-ers receive fewer than 20 emails a day according to one study, marketers using this channel would seem … Read the whole story
COMMENTARYJake Loveless, CEO at Edgemesh, created a feature for his new company that filters fraudulent web traffic based on a formula intended to make … Read the whole story
COMMENTARYTuft & Needle hopes to change the conversation about mattresses, playing up the emotional benefits of sleep rather than product details. Read the whole story
Among other business, shareholders will vote on nominees to the company's Supervisory Board. There's one new nominee-insurance and investment banking executive Tidjane Thiam who … Read the whole story
Now, marketer of vitamins, supplements and other health-related products is out with a new ad campaign—its first from Milwaukee-based Hanson Dodge. Now named HD … Read the whole story
Appel lead the health agency's UI/UX, digital solutions and innovation teams. Read the whole story
