by Steve McClellan
The update came in via memo from CEO Mark Read and followed the disclosure early last week of a first draft of U.S. Supreme … Read the whole story
by Steve McClellan
He succeeds Stephanie Estes who was elevated to general manager of the independent agency's Chicago flagship office. Read the whole story
by Fern Siegel
The cross-media campaign illustrates how ServiceNow's tech impacts many aspects of life. Read the whole story
by Wayne Friedman
Podcast ad revenue is projected to add another 45% to $3.1 billion in 2023, and 37% more by 2024. In 2021 financial services represented … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The process is based on deterministic and search-intent audience targeting anchored in contextual. Read the whole story
COMMENTARY
by Todd Wasserman, Staff Writer
That average was 40 months. In 2018, the average CMO tenure was 43 versus 44 months in 2017. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Searchmetrics' analysis suggests Google may have stopped trying to increase competition on Google Shopping in the UK since the country left the European Union … Read the whole story
COMMENTARY
by Ed Keller
Brands need to evolve the way they think about influencer marketing to capitalize on a changing landscape for social influence with everyday influencers. Read the whole story
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by Richard Whitman, Columnist
Specializing in marketing communications, public relations, experiential activation and motorsports, Centigrade boasts Lamborghini, Lotus, Bugatti, Alfa Romeo, Recaro Automotive, Charge Enterprises and Hagerty Drivers … Read the whole story