by Steve McClellan
Kline reports to Amanda Richman, Mindshare's NA CEO. The two previously worked together at Publicis Groupe's Starcom. Read the whole story
by Joe Mandese
The cost of various forms of ad fraud including app install farms, SDK spoofing, click spam, ad stacking and click injection, is projected to … Read the whole story
by Fern Siegel
A woman and her 7-foot-tall polar-bear boyfriend get in the mood for love by talking dirty about their shameful ecological indiscretions. Read the whole story
by Steve McClellan
New CEO Matt McNally, previously served as Global President of Dentsu Health. Read the whole story
by Joe Mandese
Financial details were not disclosed, but as part of the transaction, SMI CEO James Fennessy will step down and Dreamscape partner Scott Knoll will … Read the whole story
by Tanya Gazdik
The effort "helps keep the brand on the global cultural map," said Stellantis CMO Olivier Francois at a media briefing. Read the whole story
by Tanya Gazdik
The three spots featuring Vince Staples are set to tracks from his latest album, "Ramona Park Broke My Heart." Read the whole story
by Les Luchter
Diageo's Smirnoff Red, White & Berry vodka announced that Cuoco had joined the brand as chief summer officer (or CSO). Read the whole story
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by Richard Whitman, Columnist
Win Reality is doubling down with a campaign promoting its VR app that lets batters practice against real pitchers at every level up to … Read the whole story