The company slightly upgraded its full-year growth outlook while tempering its profit margin guidance due to staff cost increases and China lockdowns. Read the whole story
The organization's messaging promotes the positive aspects of music in kids' lives. Studies report it makes kids better learners by enhancing cognition. Read the whole story
BBH Dublin provides financial support and offers expertise to Upstarts, a six-month program that teaches practical skills, such as how to respond to a … Read the whole story
This marks the first time a major agency holding group has fully integrated Samba's TV and gaming viewership data. Read the whole story
"The American consumer is ahead of the industry on this, with its usual abundant common sense," says the IAE's Andrew Susman. Read the whole story
"We need to break the [general market] media reach habit," he said during his opening ANA keynote. Read the whole story
Morrison is now part of agency The Integration Co. which is hitting the road with a series of "boot camps" to help brands solve … Read the whole story
We found that 44% of U.S. adults are either somewhat or very likely to view at least some matches. This is an improvement over … Read the whole story
"I hated automation when I first started doing it," said Patrick Gilbert, COO at AdVenture Media Group. "I wanted it to fail. I wanted … Read the whole story