But citing macroeconomic uncertainty, the company is managing growth expectations for the full year with guidance of between 3% to 5% albeit with confidence … Read the whole story
The program is designed to help agencies and brands find talent with the skills required to create effective branded content across media platforms that … Read the whole story
Terms were not disclosed, but the 60-person shop will be merged with WPP brand and design consultancy Landor & Fitch. Read the whole story
PopReach describes itself as "multi-platform technology company" focused on acquiring and scaling companies and assets that provide services, technology or products within the digital … Read the whole story
Fifteen years after conceiving it, Digitas is no longer part of the newfronts, at least not for this year. Neither Digitas or the IAB … Read the whole story
New positioning lets creators compete against large legacy media companies and buzzy new creator companies for attention and brand dollars. Read the whole story
She joins from New York-based Noble People, where she was Group Account Director. Previously she held senior media roles at Mediahub and Mullen Lowe … Read the whole story
But Fox will not be forced to admit on air to its viewers that it lied about Dominion and voter fraud, or publicly apologize … Read the whole story
Agencies "can address the desire for exclusivity by creating separations, establishing client-specific teams, and using secure systems to manage privacy concerns." Read the whole story
LuckyRedPixel will become a division of RPE Origin, and founder Evan Diaz will be a partner. Read the whole story
Above+Beyond will develop Hardys' new brand positioning on the global stage. Read the whole story