Mediapsssst
Spark Foundry, part of Publicis Groupe, will assume all media planning and buying duties, including mass media, digital media, and retail media both on and off e-commerce platforms. Read the whole story
The remit for the pre-paid wireless brand includes ads targeting Hispanic and multiracial audiences, the companies said. Read the whole story
HMG vet Jamie Seltzer has also been promoted to global managing director of media experience analytics. Read the whole story
According to the companies, the new Adobe offering will accelerate content output and provide agencies a unified view of each step in the content … Read the whole story
As it enters its third year, Jared Belsky's conversion-focused shop lands the media AOR for the casual dining chain with a focus on precise, … Read the whole story
Originally from South Africa, Cohen joined Mother in March 2022 from TBWA\Media Arts Lab. Read the whole story
It's embarrassing, but real. Lots of women over 20 experience bladder leaks - and they use the wrong product to fix it. Read the whole story
Sam's Club is connecting advertisers with a certified network of agencies and technology providers in a program that aims to optimize and scale their … Read the whole story
The 100%-AI ad from the official Republican campaign body appears to signal use of AI for even more misleading ads than in 2020 by … Read the whole story
