The ANA issued what it called a "first look" at its study of the programmatic advertising ecosystem. A more detailed report will be issued … Read the whole story
While acknowledging the Juneteenth federal holiday is not off-limits, brands must take care not to appear opportunistic and insensitive, according to a recent survey. Read the whole story
- COMMENTARY
In June 2020, I wrote an opinion piece entitled, "Why I Signed a Letter to Rewrite the Future of Advertising," where I wrote that … Read the whole story
The TV ad highlights the benefits of trains: speed, sustainability, comfort and social interaction. Read the whole story
Baker joins from WPP's VMLY&R Commerce, where she was Chief Experience Officer. She previously served as Managing Director of VMLY&R and was instrumental in … Read the whole story
Manly Man Co. is offering Meaty Bouquets, a savory alternative to traditional floral arrangements.Options include a beef jerky or bacon bouquet. Read the whole story
To celebrate the sixth anniversary of AI platform Marcel, Publicis Groupe today is launching a tongue-in-cheek campaign at Cannes that uses a demo of … Read the whole story
Red Wing boots utilize construction techniques that produce durable boots and shoes. Read the whole story
Day joins the London agency this fall. He is presently executive creative director at CPB London. Read the whole story
U.S. tourism organization Brand USA has selected Las Vegas-based R&R Partners as its paid media agency of record following a formal review. Working with … Read the whole story
