The firm said net organic revenue (which excludes M&A and currency impact) is now expected to be down year-over-year. Earlier this year the firm … Read the whole story

Argonaut will develop a campaign that drives awareness and differentiation in the competitive tequila category. Read the whole story

The "Coffee for Coffee People" campaign centers on the simplicity of coffee - not fad flavors or pretentious requests. Read the whole story

The agency said the investment would be used to support its global expansion plans - it is launching hubs in additional markets across Europe, … Read the whole story

The IPG Mediabrands' forecasting unit cited strengthening U.S. economic indicators, reduced expectations for a recession, and easier comps with last year as key factors … Read the whole story

The Semrush Global Issues Index report reveals what people search for related to 24 societal issues, offering an in-depth look at the top 10 … Read the whole story

While ad demand is beginning to rebound again, the growth is almost entirely among digital media, according to IPG Mediabrands' Magna, which forecasts continuing … Read the whole story

The global platform, called "Ads That Work as Hard as You Do," spotlights the point that Amazon Ads can get businesses closer to the … Read the whole story