Key media partnerships can build awareness among broad audiences, while targeting specific segments that will resonate with the work. Read the whole story

The campaign, geared to Gen Z and millennials, encourages them to showcase photos as part of home decor. Read the whole story

Previously, Hipwell was chief client officer at the London-based agency. Read the whole story

From a production standpoint, teams focused on single categories can more efficiently create customized client strategies, the company said. Read the whole story

Fortune 500 companies are spending millions of dollars on low-quality CTV inventory. Read the whole story

"I implore you to face this danger head-on by ensuring that any antisemitic act is made unacceptable," Levy wrote today in an op-ed piece … Read the whole story

This week, Coca-Cola shook up Las Vegas with its 'Destination Y3000' experience at The Sphere entertainment venue at the Venetian hotel.  The experience was created … Read the whole story

Interpublic’s Hill Holliday has appointed Adam Vohlidka as its new executive vice president of social creative and digital content.    Vohlidka will report to … Read the whole story

New York-based creative agency Ruckus has announced a series of new client wins, including:  Advantage Tennis, which awarded the agency creative and media duties. … Read the whole story