Mad Blog
by Richard Whitman, Columnist
Apple's "The Greatest" spot depicting how its tech -- especially the iPhone -- augments the accessibility of physically challenged people, won the Emmy for most outstanding commercial. Read the whole story
by Fern Siegel
The brand's new product, Beyond Steak, is certified as heart-healthy food by the AMA. Rizwan Manji of "Schitt's Creek" stars in the new spot. Read the whole story
by Fern Siegel
Dentsu Creative produced two new spots touting Totino's superiority over flat pizza, as well as a Spanish-language ad for Univision. Read the whole story
by Steve McClellan
The new tool connects Assembly's media activation capability to DOOH inventory located in and around retailers across the U.S. Read the whole story
by Steve McClellan
The influencer campaign revolves around a version of the truck - stripped of all of its Volvo branding, wrapped in a striped design and … Read the whole story
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by Steve McClellan
According to the U.S. Bureau of Labor Statistics the sector added more than 10,000 jobs, a gain of 1.9%, despite year-long worries (and spending … Read the whole story
by Richard Whitman, Columnist
The firm said the loan would be used for general corporate purposes including certain acquisitions. It revealed the loan around the time it closed … Read the whole story
by Laurie Sullivan
A post-holiday Verizon Home Internet ad switches off a drama queen to show there's no drama in the company's latest low-priced monthly service plan … Read the whole story
by Joe Mandese
Two years ago, Havas Media Group asserted transformation is a "constant state of being." It's beginning this one by doubling down on that assertion, … Read the whole story
by Tanya Gazdik
The campaign extends to Honda social media channels in mid-January with three 15-second videos that use artificial intelligence technology. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
With the deprecation of cookies, marketers are most fearful of losing the ability to measure campaigns. Here's what one survey found. Read the whole story
by Fern Siegel
Telian has overseen creative and performance-driven media programs for New Balance, Bose and Harley-Davidson. Read the whole story
by Steve McClellan
Independent agency Hanson Dodge (HD) has been named North American agency partner for Ruffwear, marketer of outdoor performance dog gear. The decision was made without … Read the whole story