by Steve McClellan
The company's total revenue for the period including acquisitions was up 8% to $704 million, but missed the consensus analysts' estimate of $717.5 million. … Read the whole story
by Fern Siegel
We Are Laugh's campaign heightens global engagement. Read the whole story
by Steve McClellan
Sweat, the founder of the PR consultancy Sweat + Co, wound down his company earlier this year after more than a decade of serving … Read the whole story
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by Fern Siegel
There are an estimated 485 Long John Silver's locations in the U.S. Read the whole story
by Tanya Gazdik
The initiative includes extending employee pricing on most new 2025 and 2026 vehicles to the public through July 6. Read the whole story
by Laurie Sullivan
Among several tools introduced Thursday, the standout feature mirrors an agency service - allowing advertisers to build AI-driven briefs to maintain a brand's tone … Read the whole story
by Colin Kirkland
X has announced another Ads Manager overhaul rooted in artificial intelligence that is rolling out now. Read the whole story
by Laurie Sullivan
The jump in revenue, led by AI tools like Creative Agent and Rufus, helped to push Amazon's ad revenue to $17.2 billion in Q1 … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
For one, advertising can pay a lot of bills. AI technology requires massive investments in processing. Read the whole story
COMMENTARY
by Charlene Polite Corley
When consumers feel genuinely seen, they respond with loyalty and advocacy. When they feel like an afterthought, they spend elsewhere. Read the whole story