In 2022, Havas Media Network UK launched a dedicated B2B division, Havas Business, as it formally planted a flag in the B2B sector. Now … Read the whole story

Michael Cera is seen in the commercial comically pitching a promotional campaign for the product. There was a teaser campaign leading up to the … Read the whole story

The first work by the Opinionated agency speaks to those passionate about golf. Read the whole story

About the last thing I associate with Valentine's Day is my plumber. But agency Doe-Anderson wants to change that. Read the whole story

The NFL's "Born To Play" was the most effective commercial airing in Sunday's Big Game, based on data released by AI-powered creative effectiveness platform … Read the whole story

The stakes were high for advertisers on Sunday - not only on national television, but for searches on Google. Read the whole story

Reports suggest the president will not personally join the platform. His campaign team will run the account in an effort to reach young voters. … Read the whole story

CBS Sports says 202.4 million viewers watched all or part of Super Bowl LVIII across all networks -- the highest unduplicated total audience in … Read the whole story

Most ecommerce brands did not send email or SMS messages in 2023. But it's not too late to try this year, Omnisend reports. Read the whole story

According to Cars.com, the MVP was Volkswagen, which saw a 394% spike in Cars.com traffic following the airing of its 60-second ad. Read the whole story

The agency's first work for the brand begins this summer. Read the whole story