Gary Pilnick bombs by following the chant of the company's spokes-tiger: "When I say cereal, you say dinner!" Read the whole story
Debuting regionally during the Super Bowl, the campaign highlights the personal care IFBI agents provide. Read the whole story
The campaign will include a nationwide public awareness and education campaign aimed at reducing firearm deaths, injuries and the broader negative impact of gun … Read the whole story
By mid-year Stagwell CEO Mark Penn said he expects "the flood gates will open" on tech ad-marketing spending as the sector transitions from a … Read the whole story
With new products like the 2024 Buick Envision and 2025 Buick Enclave launching this year, Buick will have an entirely refreshed portfolio. Read the whole story
Provocative new work focuses on protecting women from constantly feeling uncomfortable. Read the whole story
Lexus wanted to ensure ads appeared alongside appropriate content, especially in an election year dominated by contentious and sensitive topics, but managing brand safety … Read the whole story
"The Times's suggestion that the contrived attacks of its hired gun show that the Fourth Estate is somehow imperiled by this technology is pure … Read the whole story
Her expertise includes experiential, cause marketing and sponsorship activations. Read the whole story
The agency had previously handled the account in 2019. Read the whole story