Mad Blog
The September issue of Vogue magazine is a startling intersection of many parts of the zeitgeist. Read the whole story
ABX leverages data-driven strategy, hyper-targeting and account-based advertising. Read the whole story
The first campaigns developed by Erich & Kallman are scheduled to launch in 2025. Read the whole story
XR Extreme Reach is keeping track and issued an analysis of the first weekend's worth of Olympic ads, which also showed that representation by … Read the whole story
Or at the very latest when you get from vacation. Stagwell agency Assembly has put together a report to help you navigate the busy … Read the whole story
- COMMENTARY
It's no secret that there are many challenges that prevent Black-owned businesses from reaching their full potential. As Black founders we are often left … Read the whole story
After influencing the WFA to discontinue the Global Alliance for Responsible Media via a recent lawsuit, X is de-prioritizing ads on its platform by … Read the whole story
- COMMENTARY
As brands innovate, audio advertising stands out for creating lasting connections through podcasts, streaming music and radio. Read the whole story
"Meta has a First Amendment right to use its platform to promote views it finds congenial and to refrain from promoting views it finds … Read the whole story
Streaming video services such as Tubi, Pluto TV or Roku Channel are seen as offering better value than subscription services. Read the whole story
The new branding unifies the product in global markets. Read the whole story
Her account focus will include A24, Harry's, Speedo and Half Magi. Read the whole story
