• by Fern Siegel , August 9, 2024

New York creative company Mythology upped Sophie Mascatello to partner, head of design. She had been a creative director.

Her particular focus will be the A24, Harry’s, Speedo, Half Magic, Air Co, Sake Ono, Agua Magica and Casa Bonita accounts.

Mascatello joined Mythology in 2019 and was promoted to creative director and head of design the following year. 

The agency has also done work Target, Warby Parker and Mattel.

Anthony Sperduti, Mythology's founder, said Mascatello's "leadership, and vision have been instrumental in shaping Mythology's creative output and culture."

Before Mythology, Mascatello held senior creative and freelance roles at Partners & Spade and Baron & Baron. She also co-founded the creative studio George & Elaine.

Mascatello added she was “excited to take on a partner role at Mythology, alongside people I love and admire.”