Under the new arrangement, OMG will handle the Americas and WPP will manage Europe, the Middle East & Africa and Asia Pacific. Read the whole story

The company spends an estimated $395 million on measured media annually, according to agency research firm COMvergence. EssenceMediacom was the incumbent. Read the whole story

Brian Wieser now projects 2024 will grow 7.2% over 2023, excluding political ad spending (or 10.5%, if included). Read the whole story

The two-time Super Bowl champion makes whimsical contributions to football off the gridiron. Read the whole story

The first work from Burnett is expected in early 2025. Read the whole story

The new version of the app has the League's pay offering, NFL+ at its core. It offers access to live games, NFL Network and … Read the whole story

To stem plunging sales, the troubled British luxury brand also adds a new president for the Americas. Read the whole story

More users are looking past the convenience of paying to remove ads or blocking them. What prompts users to disable ad blockers and consider … Read the whole story

YouTube is rolling out the option this week for parents to link to their teen's account without altering their individual algorithms. Read the whole story

I'm not the most religious man, but I promise you this, I will be praying as I cast my vote in November. Apparently, so … Read the whole story

Shot on location, spots feature actual students and teachers. Read the whole story