Mad Blog
Unusual kids' names -- Pickles, Paris and Fort Lauderdale -- star in two spots taking place in vacationland. Read the whole story
The report from industry group Clean Creatives incorporates over 30 new sources of data to reveal contracts between 590 agencies and 332 fossil fuel … Read the whole story
The campaign pitches the value to the environment and your pocketbook. Read the whole story
- COMMENTARY
Brands can't afford to sit back now that Google has cancelled plans to eliminate Chrome tracking. The era of third-party cookies is still coming … Read the whole story
"News plays an indispensable role in our democracy," the groups declared in an "open letter," noting that both advertisers and consumers have pulled back … Read the whole story
A study by Health@WPP and Nextdoor found patients receiving local community support experienced a 100% increase in hope, along with reduced stress, fear, and … Read the whole story
RocketMill, the U.K-based agency acquired by PMG in December, has transitioned its own identity to "PMG," signifying the integration of the two companies. The … Read the whole story
Cox, who played the world's nastiest boss in "Succession," wants to liberate you from your toxic desk. Read the whole story
The open letter said dropping DEI corporate efforts is "bad for business, unpopular and unwise." Read the whole story
TikTok has expanded its third-party measurement partners while providing the latest results from DoubleVerify (DV), Integral Ad Science (IAS) and Zefr. In a blog … Read the whole story
The digital company's client work includes Coca-Cola, Aston Martin and ITV. Read the whole story
The ski resort is nestled in the Catskills, a few hours from New York. Read the whole story
