Under a new two-year contract Dentsu will handle media chores for the company across 36 markets including USA, Canada, UK, Italy, France, Germany, Spain, … Read the whole story
McKinney, Little Caesar's creative AOR, produced the ad, which sold for $7 million. Read the whole story
Following the game's second half two-minute warning, Fetch will give away $10,000 every second of the remaining two minutes of regulation game time, selecting … Read the whole story
She said the post "opens the door to expanding some of our strongest U.S. offerings into Canada." Read the whole story
Moore has been global CEO at Mediahub for five years; previously, he was global president and was earlier CMO. He's credited with orchestrating the … Read the whole story
Mischief@No Fixed Address did the creative work with "Veep's" Timothy Simons. Read the whole story
Lefkowitz was previously Chief Creative Officer at the agency and is being succeeded in that that role by Allison Ceraso. Read the whole story
Prior to joining Scale at Zambezi Galatsky led media partnerships at Paramount. Earlier, she held management posts at Omnicom's OMD and IPG's UM. Read the whole story
Under Lisa McKnight's leadership of both the Barbie brand and as chief brand officer for all of its franchises, Mattel is pioneering a deeper … Read the whole story
Hearst's first-ever cross-division AOR will handle media strategy and creative, including a new multi-million buy breaking next month for the Houston Chronicle, San Francisco … Read the whole story
The ability to tell a story with numbers is what Jeffrey Bustos wanted to bring to Merkle after spending years at the Interactive Advertising … Read the whole story
Orange 142 on Monday will announce the launch of an Emerging Markets Council to equip SMBs with strategies to reach consumers in Latin America, … Read the whole story