The company spent $43 million on marketing and advertising last year according to its 2024 annual report. Read the whole story

Previously, he spent a decade at AMV BBDO, leading its integrated design offering. Read the whole story

Mother developed the digital and social campaign, geared to 25- to 42-year-olds. Read the whole story

Maness was in the role for three-plus years. She confirmed her departure on LinkedIn. Read the whole story

Marketers who treat collectible toys as brand "access keys" can deepen loyalty and unlock long-term value. Read the whole story

The restaurant chain also says it will streamline its leadership team, but CMO Sarah Moore was not mentioned in the release. Read the whole story

Apple has removed an encrypted app used to label and track the presence of U.S. Immigration and Customs Enforcement officers from its app store, … Read the whole story

Here's the paradox: John Deere is one of the most admired brands in America, but it's caught in the middle of a tariffs-based trade … Read the whole story

"OpenAds" is described by the company as sort of a prebid wrapper designed to give ad buyers direct access to ad impressions from publishers. … Read the whole story