Autodesk is also expanding its presence in Olympic marketing. Read the whole story

The OOH and digital work launches throughout the U.S. Read the whole story

But currently most companies don't understand how to use AI to build customer relationships according to a new report from Stagwell's Code And Theory … Read the whole story

As it approaches its decennial next March, the firm now has regional directors across the Americas, Europe, Middle East & Africa and Asia Pacific … Read the whole story

Google today launched its first fully AI-generated ad, featuring a turkey looking for airline flights through the AI Mode search tool to fly the … Read the whole story

Automakers are spending less on national TV, as seen in data from September, third quarter and year-to-date, according to iSpot.tv. Read the whole story

Following months of deceleration, the U.S. ad market posted a nearly 4% expansion in September, according to just-refreshed data from Guideline's U.S. Ad Market … Read the whole story

If a growth management advisor finds opportunities to improve a company's business by establishing metrics and measurement, the business becomes less dependent on internal … Read the whole story