MoBlog
Starbucks and the iPhone seem like a natural pairing, like espresso and biscotti, but so far the ubiquitous coffee chain has yet to release its own iPhone app. But the … Read the whole story
- COMMENTARY
There are few sure things about the future of mobile marketing. The long-term effectiveness of micro-banners, 2D scan codes, branded apps, SMS interactivity, near-field … Read the whole story
"This is how we're making the marketplace mobile," Jain says. "This is how we envision we can bridge the online and offline worlds." Though … Read the whole story
Humorous commercials from Mendelsohn|Zien Advertising -- some with a "man on the street" format in which people are asked to sample and rename the … Read the whole story
Financially strapped, Ion Media Networks says it is one of the first broadcasters to distribute three TV technologies in one broadcast stream. Read the whole story
A recent court ruling stating that sending text message ads can violate a federal consumer protection law has spurred mobile marketers to form a … Read the whole story
