Mobile Marketing Daily
Thursday, February 4, 2010
  • M-Commerce Shoppers Specific About Recommendations

    According to the recently released ChoiceStream 2009 Personalization Survey, 65% of m-commerce shoppers indicate that they would buy more products from their mobile devices … Read the whole story

  • Study: Mobile Campaigns More Effective (But Still Present Buying Difficulties)

    Mobile video is still emerging but shows strength in boosting brand favorability, delivering an increase of 13 percentage points compared to 12 for the … Read the whole story

  • Panel: Mobile Advertising Harder Than Ever

    Mobile advertising promises higher response rates than the desktop Web, but is more hampered than ever by a fragmented landscape of different devices, operating … Read the whole story