Mobile Marketing Daily
Friday, February 5, 2010

MoBlog

Is Apple Out To Control In-App Advertising?
by Mark Walsh

A warning from Apple it will ban iPhone applications with advertising linked to a user's location is rippling through the tech blogosphere in light of the company's recent acquisition of … Read the whole story

  • COMMENTARY
    The Mobile Multiple
    by Steve Smith, Staff Writer

    I really believe that mobile advertising offers marketers a platform for engagement that fixes some of the problems the Web introduced -- namely clutter, … Read the whole story

  • COMMENTARY
    Super Battles for Search Dominance
    by Chris Copeland

    This weekend, the Colts and Saints will battle to determine the king of the football hill during Super Bowl XLIV. A month into 2010, … Read the whole story

  • COMMENTARY
    Silicon Valley Brings Back Job Fairs On Road To Innovation
    by Laurie Sullivan, Staff Writer

    Although the Labor Department reported Friday that the economy shed 150,000 jobs in December -- compared to 85,000 previously reported -- many companies in … Read the whole story

  • COMMENTARY
    M-Commerce Shoppers Specific About Recommendations
    by Jack Loechner, Staff Writer

    According to the recently released ChoiceStream 2009 Personalization Survey, 65% of m-commerce shoppers indicate that they would buy more products from their mobile devices … Read the whole story

  • Study: Mobile Campaigns More Effective (But Still Present Buying Difficulties)
    by Mark Walsh

    Mobile video is still emerging but shows strength in boosting brand favorability, delivering an increase of 13 percentage points compared to 12 for the … Read the whole story