The iPad won another vote of confidence today from the developer community, with Handmark announcing it plans to support the Apple tablet device, set to launch April 3. Read the whole story
When approaching mobile, "you need to forget your Web education," Alexandre Mars, CEO of Phonevalley and head of mobile at Publicis Groupe, told the … Read the whole story
Do you ever get the feeling that the ship has set sail and you may have missed the boat? When I think about the … Read the whole story
"He's cute." Those are two of the worst words a father can hear from a teen daughter when the family is out and about. … Read the whole story
"Mobile before PC" is a mantra Google Chief Executive Officer Eric Schmidt has been chanting for the past year since acknowledging mobile handsets and … Read the whole story
The advertising industry must stop thinking about what year will become the "year of mobile marketing" and start thinking about what innovations that will … Read the whole story
The hype surrounding mobile coupons and promotional barcodes this year may leave many advertisers worrying they're way behind in this emerging form of marketing. … Read the whole story
Are we making it too complex for marketers to adopt mobile advertising? asks Laura Marriott, Mobile Marketing Consultant, during a panel on the platform … Read the whole story
Mobile will prompt marketers to accelerate adoption of local search, display ads and paid search, according to James Min, managing partner of Montgomery and … Read the whole story
When approaching mobile "You need to forget your web education" says Alexandre Mars CEO Phonevalley & Head of Mobile Publicis Groupe. Apps can be … Read the whole story