Mobile Marketing Daily
Monday, April 19, 2010
  • TV Stations Mobilize For Pearl Initiative

    TV station groups' mobile initiative efforts have now evolved into a business -- a proposed national service of up to 50 channels. Pearl Mobile … Read the whole story

  • The Habits We Harbor

    We are awash in streams of small choices. Because we are media professionals and consumers, these choices have to do with how we produce, … Read the whole story

  • Mobile Gaming Goes In Two Directions At Once

    Some interesting data from comScore yesterday demonstrates both how critical smartphones are to the future of mobile marketing and how much more penetration is … Read the whole story

  • Video On iPad: Making Way for the Fifth Screen

    I have been pretty much undecided about the iPad as a real force in media. It has before it the hardest job any new … Read the whole story

  • Could Marketers Take Google Off The Ad Media Plan?

    What if Google disappeared? While it's not likely it will abandon the search engine as its main advertising network, Chris Copeland, CEO at GroupM … Read the whole story

  • Mobile Gaming Soars On Smartphones

    Mobile gaming is more than ever a tale of two devices: feature phones and smartphones. The U.S. population playing games on regular mobile phones … Read the whole story

  • Borrell Forecasts Big Mobile Growth

    After years of showing great promise but disappointing growth, mobile marketing is poised for explosive growth over the next four years. A new report … Read the whole story

  • Report: 1 In 5 Mobile Impressions From Connected Devices

    With the launch of the iPad this month, the category of emerging devices that access the Web but aren't phones is poised to get … Read the whole story

  • Web Video Provider DBG Touts New Lineup

    Digital Broadcasting Group made a splash two years ago with its "Style Series" for Diet Coke featuring celebrity interviews and performances distributed online, on … Read the whole story