MoBlog
by Mark Walsh
AT&T and Verizon may be bitter rivals, but first-quarter earnings from the telco titans this week showed both are now deriving a third of their revenue from wireless data services. … Read the whole story
by Erik Sass
A new survey of U.S. adults found about one-quarter have used location-based mobile services. Mobile users are more likely to respond to mobile advertising … Read the whole story
COMMENTARY
by Steen Andersson
The best way for a typical retailer or brand to engage teens on mobile is to start by building a segmented text messaging program … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Once again my phone home screens runneth over. As I researched and programmed the May 12 OMMA Mobile, which is focusing on apps and … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the Executive Summary of the recent Mobile Marketing report from Borrell Associates, mobile media has emerged as the next big wave in … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Maybe I am a bit too steeped in mobile media to appreciate the gee-whiz factor that newbies experience. But do most of you still … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
This week brought another study showing the steady increase in consumers using mobile devices to access social networks. This one comes from Ground Truth, … Read the whole story
by Mark Walsh
Following in the steps of companies like Google and BlueKai on the desktop Web, mobile ad network JumpTap will allow people to choose the … Read the whole story
by Mark Walsh
People who shop at Whole Foods are twice as likely to work out as those who shopped elsewhere, according to a new study by … Read the whole story
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by Erik Sass
The huge number of iPads sold in the first week of availability -- about 500,000 units -- foreshadows a similar feeding frenzy for iPad … Read the whole story