Mobile Marketing Daily
Friday, April 23, 2010
  • Make My Personal Profile To-Go, Please

    As new privacy initiatives proliferate standardized icons and messaging and push people towards profile pages, manicuring your online profile could become as typical as … Read the whole story

  • Teens + Mobile + Retail = $

    The best way for a typical retailer or brand to engage teens on mobile is to start by building a segmented text messaging program … Read the whole story

  • Random Acts Of Creativity: When Apps Think Harder

    Once again my phone home screens runneth over. As I researched and programmed the May 12 OMMA Mobile, which is focusing on apps and … Read the whole story

  • Mobile Marketing Emerges With Couponing

    According to the Executive Summary of the recent Mobile Marketing report from Borrell Associates, mobile media has emerged as the next big wave in … Read the whole story

  • This Half-Naked Lady on Your Cell Phone is Brought You By ... Trojan

    Maybe I am a bit too steeped in mobile media to appreciate the gee-whiz factor that newbies experience. But do most of you still … Read the whole story

  • ABC To Audit Newspapers On Mobile

    Acknowledging the growing number of readers that interact with newspaper content via mobile devices, the Audit Bureau of Circulations says its interactive unit, ABCi, … Read the whole story

  • Study: Mobile Tracking Offers Marketing Insights, Privacy Hurdles

    People who shop at Whole Foods are twice as likely to work out as those who shopped elsewhere, according to a new study by … Read the whole story