MoBlog
by Mark Walsh
When it comes to talking and texting on mobile phones, African-Americans, women and Southerners are the most active users, according to data released today by Nielsen. Read the whole story
by Mark Walsh
Tremor will launch HTML5-compatible formats initially for the iPad before expanding the service to other devices including the iPhone and Android-based mobile phones by … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
One of the most promising extensions of existing media to mobile has to be out-of-home. In fact, I wonder if eventually mobile marketing and … Read the whole story
by Tanya Gazdik
Marketing includes consumer incentives, cinema, newspaper and magazine ads, and public relations, as well as social and mobile activities. In addition, Kraft Foods is … Read the whole story
by Mark Walsh
The initiative kicks off at more than 50 AT&T outlets across the Midwest that will promote SCVNGR in connection with the launch of the … Read the whole story
by Erik Sass
Clear Channel Airports, which specializes in place-based advertising targeting air travelers, has partnered with Geodelic, which incorporates location service technology, for FLYsmart, a free … Read the whole story